November 7, 2021
San Diego donut specialist Barrio Donas and local art-inspired cafe Por Vida have both signed on to open branches within Old Town Urban Market, the 7,000 square-foot Mexican food hall unveiling next month.
Taking over the longtime Miranda's Courtyard space in the heart of San Diego's historic Old Town neighborhood, Old Town Urban Market will be a combined retail area, event space and dining destination. Anticipated to open as early as December 1, the modern food hall will include a variety of curated boutiques, food vendors, and an onsite wine & beer bar. The outdoor area has been designed to include several large scale murals, including a portrait of Frida Kahlo painted by Guillermo "
Memuco" Munro on the wall enclosing the space. Already signed on to open in the market is
several concepts from Chef Priscilla Curiel, including her Michelin-honored birria house Tuetano Taqueria, her Mexican coffee spot and traditional burrito shop
Mujer Divina coffee house, and a new Mexican mariscos eatery specializing in Baja-style seafood, dubbed Mar Rustica.
Barrio Donas, which has been operating in San Diego's Clairemont neighborhood since May 2018, has recently signed on to open a donut hole-centric stand at the Old Town Urban Market. Operated by fourth generation baker Jonathan Garcia and his wife Janet Martinez, the new Barrio Donas: The Missing Hole will offer a wide selection of donut holes, as well as other Mexican pastries like conchas and orejas, as well as Oaxacan-style tamales and savory empanadas. Barrio Donas founder Jonathan Garcia learned how to make donuts from his grandmother, who operated a donut business in her hometown of Ixtenco, Mexico, and Martinez is a Tijuana native certified in culinary arts. The duo is also working on a new location to open in National City.
Another recent addition to the incoming food hall is Por Vida, an artsy cafe & galería founded in Barrio Logan in 2015 by husband and wife Carolina & Milo Lorenzana. Like the original outpost, the new Por Vida will serve locally roasted, fair trade and organic coffee with a Mexican twist.
Old Town Urban Market aims to open on December 1 at 2548 Congress Street in San Diego's Old Town. For more information, visit
oturbanmarket.com.