Choi's Korean Brings Asian Comfort Food To San Diego's East Village

November 24, 2023

Choi's Korean has unveiled in San Diego's East Village, bringing South Korean comfort food to the Petco Park-adjacent Park 12 complex.

Founded by 23-year-old former UC San Diego business major and native South Korean, Jiwoo Choi, Choi's Korean has opened within the $400 million Park 12 mixed-use community in San Diego's East Village. The concept joins Park 12's other tenants, including Holy Matcha, Orange County-based Mexican eatery Carmelita’s, local cafe company Achilles Coffee Roasters, Australian-based fitness training studio F45, and East Village Brewing Company.

Choi's Korean is located within a 4,321 square-foot space with a 1,000 square-foot al fresco patio sited right outside Petco Park. The menu features contemporary Korean cuisine like Korean fried chicken, galbi rice bowls, and charred Gochujang octopus. . From the bar, the restaurant has a dedication to Korean beer and rice wine cocktails, featuring soju and makgeolli, a milky Korean wine that has a sweet and bitter taste.

Choi's Korean is now open at 100 Park Plaza, #161, in San Diego's East Village. For more information, visit and check out the menu below.