North Park’s Instagram-Focused Holy Matcha To Open Location Within Park 12 Development In San Diego's East Village

December 15, 2018

San Diego's Instagram hit tea house & cafe, Holy Matcha, will launch its second location next year within Park 12, a $400 million mixed-use community being constructed adjacent to Petco Park in the East Village.

Founded by Geraldine Ridaura in North Park in 2017, Holy Matcha will celebrate its upcoming two-year anniversary with the opening of a second location. Slated for an early 2019 debut, Holy Matcha will land in the burgeoning East Village within downtown's now-largest housing complex, Park 12, joining already announced tenants like the critically-acclaimed Orange County-based Mexican eatery Carmelita’s, high-end ice cream purveyor Creamistry, and Australian-based fitness training studio F45. Other concepts rumored to be entering Park 12 include a branch of Urge Gastropub, an outpost of fast-casual power food chain Everbowl, a second location for San Diego-born bakery Sugar & Scribe, an Achilles Coffee branch, California's first location of Tampa-based Bonefish Grill, Grotto Climbing & Yoga, and others.

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Since earlier this year, Ridaura has been working closely with San Francisco-based architectural firm HOMEWORK to bring her design vision to life. Holy Matcha East Village will take up 820 square-feet of space on the ground floor of Park 12 and feature a sophisticated, minimalist take on the original location’s aesthetic - a departure from the oft Instagrammed signature pink banquette and tropical wallpaper. The East Village outpost will offer neighborhood exclusive specialty matcha drinks, in addition to Holy Matcha’s core beverage menu and locally-sourced green tea flavored treats. 

For more information about Holy Matcha, visit them online at