The incoming Red White & Blue Thrift store will stock approximately 10,000 new items every day, offering an ever-changing selection of clothing, shoes, jewelry, accessories, housewares, books, toys, electronics, furniture, and more. The upcoming location will also include an on-site ATM, a green recycling center, and daily specials on merchandise.
In addition to selling secondhand goods, Red White & Blue Thrift also carries a mix of new, vintage, antique, collectible, and nearly-new items. The chain has nearly 30 locations across the U.S., with its headquarters in Ventura and a nearby location in Escondido. The business is part of Endeavour Capital’s portfolio, which includes other notable companies like Bristol Farms and Johnny Was.
The new store is expected to create around 100 jobs in the San Diego area and will host a grand opening celebration once the launch date is finalized. The event will feature raffles, giveaways, and other promotional activities.
The arrival of Red White & Blue Thrift comes as secondhand retail continues to boom across the country. According to a 2025 report from online reseller ThredUp, the U.S. secondhand apparel market is projected to grow to $74 billion by 2029, driven by shifting consumer behavior and trade policies that favor resale. The report notes that nearly half of shoppers now consider resale value when purchasing new clothing.
The Oak Park location will not be clustered near other thrift stores, bucking a common retail strategy in the resale industry, but is expected to become a shopping destination due to its size, variety, and daily inventory refresh. With its promise of fresh merchandise, low prices, and a wide range of goods, aims to become a go-to destination for local bargain hunters, collectors, and families alike.
Red White & Blue Thrift will be located at 1669 Euclid Avenue and is expected to open in the fall. For more information, visit redwhiteandbluethriftstore.com.
Originally published on May 28, 2025.
