The new restaurant will join a wave of fresh tenants at the high-traffic retail hub, where Kura Sushi is also marked “coming soon.” It expands The Stand’s local footprint beyond Carmel Mountain Ranch and Santee, reinforcing a strategy of planting in dense suburban and urban corridors with strong daytime and weekend traffic.
Founded in Encino in 2003 by CEO Murray Wishengrad, The Stand has grown to 20 locations in California plus an outpost in Texas. The menu focuses on upgraded American comfort food - burgers, hot dogs, sandwiches, salads, wraps, bowls, fries, and shakes - alongside seasonal specials like a Piri Piri Chicken Bowl and a Thai Iced Tea Milkshake, with some units featuring beer and wine programs.
Expect Mission Valley to carry the brand’s greatest hits, including the French Onion Soup Burger with a parmesan-crusted bun and au jus, and the Short Rib Grilled Cheese on parmesan-crusted sourdough with bacon tomato jam. The Stand also partners with local suppliers for breads, custom-ground beef, and produce to keep quality consistent across markets.
Community programming is baked into the concept. Through its “Eat Good, Do Good” fundraisers, The Stand routinely donates up to 20% of event proceeds to neighborhood schools and nonprofits, support that should resonate with Mission Valley’s mix of residents, students, and office workers.
With two established sites already drawing steady crowds in North and East County, Mission Valley gives The Stand a central perch along the I-8 corridor. Expect counter service, quick ticket times, and a polished-casual vibe designed for both quick lunches and family dinners.
The Stand is anticipated to open in summer 2026 at 1640 Camino Del Rio North in San Diego's Mission Valley. For more information, visit thestand.com.
Originally published on October 16, 2025. Information first reported by Joey Reams of What Now.
With two established sites already drawing steady crowds in North and East County, Mission Valley gives The Stand a central perch along the I-8 corridor. Expect counter service, quick ticket times, and a polished-casual vibe designed for both quick lunches and family dinners.
The Stand is anticipated to open in summer 2026 at 1640 Camino Del Rio North in San Diego's Mission Valley. For more information, visit thestand.com.
Originally published on October 16, 2025. Information first reported by Joey Reams of What Now.
